Dear Friend:
Thanks
for wanting to know more about how we can help you
increase your business through what we call our:
"Marketing
Audit And Profit Improvement Plan"
This
brand new service gives you the practical, step-by-step
tools you need to immediately increase your sales
and profits. It’s a complete analysis and
review of your marketing and advertising strategies,
and is designed for fast, measurable results.
After
all, no matter what business you're in…
99%
of your success or failure comes directly from your
ability to attract
customers, keep customers, and effectively market
yourself to them
It's
not always the people with the best quality products
and services who make the most money. The people
who make the most money simply know how to sell
their products and services better than the competitors.
The
key to getting more income and working less in any
business is…
having effective systems for developing good relationships
with your customers and business contacts
PLUS
Maximizing
the effectiveness of all your ads,
letters, Yellow Pages and other promotions.
Having
marketing and operations systems is the "secret
ingredient" behind all successful businesses.
All
the successful franchise chains use tested systems,
ads, letters, and promotions to gain customers quickly
in new locations. They know that having a system
for getting new customers (and keeping them) is
vital. Once they have a system in place, they simply
duplicate it.
There
are many advantages to having such a system in your
business, including…
You
control the amount of business you have each week.
Having effective systems for getting new customers,
keeping your existing ones and for generating extra
business from them, means you're no longer at the
mercy of the economy or fickle word-of-mouth promotion.
Your
staff morale and productivity increases. The
systems make everyone accountable for what has to
be done. Having a business that making good money
makes everyone feel good. Your staff are happier
because their jobs are secure.
There's
no upper limit to the income you make if you have
effective systems in your business. A good ad
or letter can bring you ten times the sales of a
bad one. What you need is effective ads, letters
and promotions and systems. Once you've tested them
and proved that they bring results, you simply decide
how often you have to use them to achieve the income
you want.
Your
whole operation can be put on autopilot. Once
you find the ads, letters and promotions that work,
you're no longer tied to your business. You can
afford to hire others to do the tedious work for
you.
Of
course, to develop all of this for your business
isn't so easy. Let's face it, we all have strengths
and weaknesses. Sometimes, because you're too close
to your business, it's hard to see how to improve
your results -- without working harder or longer
-- and that's where we may be able to help you.
By
analyzing what you're doing now, we'll be able to
see what overlooked windows of opportunities you
have, and offer you strategies to take advantage
of those opportunities.
Here
Are The Profit Producing Steps We'll Take Together
Let
me explain what we can do for you through our Marketing
Audit And Profit Improvement Plan. Here are the
steps:
- You
complete an extensive questionnaire that gives
us the key "raw data" we need to understand
your business and maximize our ability to help
you.
- You
send us copies of your newspaper, magazine, Internet
ads, Yellow Pages ads, and other promotions you've
done.
- We
then analyze your information and the materials
you sent us, and if we can't help you, there's
no charge. If we can help you, we'll set a time
for a one-hour consultation which we'll audio
tape over the phone. It's from this hour that
you’ll get a marketing plan to follow.
What
You'll Receive During Your Consultation
During
your one hour consultation:
- You'll
get specific strategies on how to best market
your business
- Plus,
you'll learn what promotions and costly marketing
mistakes to avoid
The
three areas we look at are:
- How
to generate customer inquiries and get new customers
- How
to get your existing customers to come back more
often
- How
to increase the value and profit of each sale
you make
Here
are the types of specific strategies you'll get
through your consultation:
- Promotions
to build your image in the marketplace and keep
your name in front of your customers and prospects
-- while making profitable sales.
- Strategies
for getting new customers and systems to keep
them coming back and buying more from you.
- Advice
on how to get the most out of your existing brochures,
Yellow Pages ads, letters, press releases and
any other promotional material you may have.
- Techniques
for handling telephone inquiries, converting them
into profitable sales, without discounting your
prices.
- Plus
more . . .
As
we speak, we’ll tape headlines and opening
paragraphs for ads you can use, telephone scripts
for you and your staff to use, sales presentations
for your staff, outlines of "Thank You" letters
and sales letters you can send, plus more - - all
aimed at increasing your business.
It
may take you 12 months to apply everything you receive
through your one hour consultation!
Following
the consultation, you'll receive a prioritized action
plan. It will contain the most important things
you should do to immediately start increasing your
business.
You'll
also get a copy of the audiotape. By listening to
it several times, you'll come up with your own ideas,
sparked from our conversation.
Meanwhile,
we'll have the audiotape transcribed into a 20 -
24 page written report, which you'll receive within
10 - 14 days of our consultation. The transcript
will become the basis for your marketing plan and
future promotional strategies!
Your
investment for this consultation, the audiotape,
and the printed marketing strategy transcript, is
just $2997.
After
you get the transcript with the marketing strategies,
you may want us to help you implement the ideas,
write the ads and letters, and custom-design the
monitoring and telephone inquiry systems we recommend
and gave samples of in our consultation.
For
that kind of ongoing support, total ad creation,
and copywriting, you'll get a separate proposal.
We'll provide such a proposal after we see your
materials and go through the analysis of your business
-- if you ask us for such help. Your investment
would depend on the amount of work required.
However,
in most cases you won't need us, as you'll have
received most of the answers in the tape transcript
of the consultation.
To
put your mind at ease about the whole process …
Everything
is covered by my money-back guarantee . . .
If
you're not happy with the information given to you
during the consultation, simply tell us before the
second half hour. We'll stop and you won't owe us
a cent -- plus you'll get to keep what we've already
given to you.
Please,
let us know today if you want to take us up on this
special offer. To proceed, just click on the following
link to complete a quick application.
Can
It Really Work Over The Telephone?
By
the way, in case you like this offer, but you're
a bit apprehensive about doing it over the telephone,
let me address that. You can actually gain more
through a telephone consultation than a face-to-face
one.
Here's
why a phone consultation can be infinitely more
productive for you. First, the most obvious, is
the saving in unnecessary travel cost and wasted
time. But more important, studies have shown that
people hear and retain more by phone than they do
in person.
In
face-to-face meetings our eyes wander, sizing up
the person, exchanging introductions and wondering
what impression we are making. Plus we can be distracted
by the pictures on the wall, the view out the window,
items of furniture in the room, etc.--– all
of which tend to distract our concentration.
Telephone
consultations eliminate all these distractions.
You can focus directly on what you hear. You listen
better, comprehend faster, and retain more of what
you hear. That's why for total concentration on
your marketing needs, we prefer to consult over
the phone.
Nothing
Is Held Back!
We
won't hold back in what we advise you. You'll get
a complete run-down of useful, hands-on, and “how-to-market
strategies for your business. Plus specific wording,
headlines, telephone scripts, and other "templates"
you'll be able to use word for word -- enough to
keep you busy and profitable for a long, long time.
If
you still need to see someone in person, you'll
have to come to us. We don't go unless you're prepared
to pay our full day (6 hours) consulting rate, which
is $5000 plus expenses. So, let's get on with the
first step right now, our staff researching your
material and how you market and promote your business,
as mentioned before.
If,
after seeing your material and analyzing your questionnaire,
we don't feel we can help you, we won't proceed
with the audiotaped consultation, and you owe nothing.
So
act now. Just click on the following link to complete
a quick application.
Due
to our busy schedules, and the amount of time invested
in each Audit, we can only do a small number per
month, so don't wait. Lock in your reservation right
away. Just click on the following link to complete
a quick application.
|
Warmly,
Bob
Scheinfeld
Founder
The 11th Element
|
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